Sands China's Community Revitalization Programme
Rooted in Macao, Sands China has been closely connected to the local community for more than 20 years. In cooperation with and in support of the Macao SAR government's community revitalization initiative, Sands China has been contributing to the revitalization efforts of the former Iec Long Firecracker Factory, the Taipa Houses, Pátio da Eterna Felicidade, and Rua das Estalagens, as well as Macao Cultural Centre Square, since September 2023.
Adhering to the business philosophy of growing with small and medium enterprises (SMEs), Sands China has implemented a series of revitalization projects under the direction of "Reshape. Rejuvenate. Reimagine." We hope to enrich the content and function of these historic districts while maintaining their precious cultural context and features within the community, thereby mobilizing and gathering different stakeholders to take part in this impactful mission of achieving local growth. In alignment with the 'culture+' and 'tourism+' models led by the SAR government, we aim to utilize the special advantages of Macao's cultural environment to deepen the integrated development of arts, culture and tourism, and further leverage the multicultural charm of Macao.
Adhering to the business philosophy of growing with small and medium enterprises (SMEs), Sands China has implemented a series of revitalization projects under the direction of "Reshape. Rejuvenate. Reimagine." We hope to enrich the content and function of these historic districts while maintaining their precious cultural context and features within the community, thereby mobilizing and gathering different stakeholders to take part in this impactful mission of achieving local growth. In alignment with the 'culture+' and 'tourism+' models led by the SAR government, we aim to utilize the special advantages of Macao's cultural environment to deepen the integrated development of arts, culture and tourism, and further leverage the multicultural charm of Macao.
Revitalization Areas
Up & Coming
Past Events
Revitalization Areas
Up & Coming
“Colorful Spark” Pop-up Cultural Creative Playground
2024.09.27 – 2025.01.02
Celebrating the 75th Anniversary of the Founding of the People's Republic of China, the 25th Anniversary of Macao's Return to the Motherland and Macao Being Honored as a Culture City of East Asia 2025, Sands China is featuring the "Colorful Spark" Pop-up Cultural Creative Playground from September 2024 to January 2025. Resplendent sparks-shaped art installations, educational and entertaining parent-child workshops, and stamp collecting mini games offer fun and excitement for residents and visitors. During the National Day holiday from Oct 1-7, a temporary pedestrian zone in Taipa village will be in place at designated times. Sands China will specially present a dragon and lion dance parade at 4pm October 1-2 and 2pm October 3 to spread joy in the community. This joyful celebration is also a tribute to Macao's profound cultural heritage. With a century of history, Iec Long Firecracker Factory witnessed the rise and fall of Macao's firecracker industry, which played an important role in the economic development of Macao. For "Colorful Spark," we have meticulously infused the element of firecrackers and firecracker wrappers into gigantic and vibrant art installations, aiming to rekindle heart-warming memories of traditional festivals and the scenery of old Macao, while introducing the younger generation to the culture of firecrackers. Workshop enrollment link https://docs.google.com/forms/d/e/1FAIpQLSfY9p2nbE0Z7Y8stK2KDswOvJRGLFHhgVdI9iGwRFM0rSkZrQ/viewform
Past Events