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Sands China Wins 14 Human Resources Awards in Greater China in 2021

Recognised for enhancing employee experience and fostering diversified talent development


(Macao, Feb. 18, 2022) – Sands China Ltd. has always placed people first, continually fostering the all-round development of its team members and striving to create a positive workplace culture that encourages a healthy work-life balance. In 2021, the company earned a total of 14 human resources awards in the Greater China region for its effective and innovative human resources initiatives and on-the-job training programmes.


Among its many accolades, Sands China was the only Macao-based company honoured at the 2021 Employer Branding Creativity Awards – putting it in the company of other well-respected winners such as Tencent, Vivo, Ralph Lauren, CROCS, InterContinental Hotels Group (IHG) and ByteDance. Sands China also won the 2020 Innovative Human Resource Management Outstanding Business Value Award – Gold Award at the inaugural National Human Resource Management (Service) Innovation Competition last year.


"As a company rooted in Macao for nearly 20 years, Sands China has always placed people at the heart of its strategy, and that's why we have developed a wide array of human resources initiatives for our team members," said Wen Hongyan, Sands China's senior vice president of human resources. "Our goal is to encourage team spirit and to support team members' holistic, all-round development in order to create a positive employee experience at the workplace and beyond. Sands China is proud of these impactful initiatives, and we are grateful for the industry's recognition of our efforts to elevate team member care to higher and higher levels."


Through its innovative human resources practices, Sands China has enhanced the employee experience, while racking up multiple honours and awards along the way:


"Be a Londoner Guide" – Strengthening team members' confidence through learning
Inspired by the legendary knowledge test for London taxi drivers, Sands China's "Be a Londoner Guide" programme aims to help team members improve their level of customer service and all-round skills by enhancing their product knowledge about the company's newest property on the Cotai Strip – The Londoner® Macao. Team members are also encouraged to promote the property's range of products and services through we-media platforms to boost sales effectiveness. The "Be a Londoner Guide" programme was selected as the Best Innovative Employee Experience at the 2021 Employer Branding Creativity Awards for its innovative marketing approach.


Employee Wellness and Parent-Child Activities – Promoting health and family harmony
Sands China is committed to promoting the health and well-being of its team members. With that in mind, the company organised a series of back-of-house roadshows in 2021 to help team members understand and manage stress – using a professional, systematic and diversified approach. Various parent-child activities, such as storytelling workshops, parenting seminars and talent shows, were also held to promote family harmony. Through such initiatives, Sands China was recognised as the Best HR Teams in Greater China at the 2021 HRoot Awards.


Golden Age Programme – Offering post-career benefits to elderly team members
The Golden Age Programme supports elderly team members who are ready to begin a new chapter of their lives by providing them with a wide range of post-career benefits. Programme participants can enjoy a variety of lifelong discounts and benefits on par with those of Sands China team members. These include free access to activities like leisure classes and gatherings, unlimited opportunities to join company-sponsored community events, four years of complimentary annual health check-ups, and a Golden Age allowance in 18 monthly instalments. The programme's honours include recognition in the Greater China region as the Best Total Rewards Innovation Plan at the Total Rewards Innovation Awards, winner of the Best HR Programs of the Year at the HR Flag Awards, and the Best Innovative Employee C&B Program and Best Creative Copywriting of Employer Brand at the Employer Branding Creativity Awards.


Sands China's HR Team – Constantly exploring cutting-edge innovations
Sands China has been implementing innovative elements in its human resources strategies to ensure that team members grow along with the company. The company's human resources team continues to innovate in the fields of management strategies, corporate culture, talent development, talent pool management, employee benefits, and diversified development. That commitment led to Sands China winning 10 human resources awards, including the 2020 Innovative Human Resource Management Outstanding Business Value Award – Gold Award at the National Human Resource Management (Service) Innovation Competition.


Sands China has long strived to nurture and improve local talent, contributing to Macao's development as a World Centre of Tourism and Leisure. The longevity of team members' service testifies to the success of that strategy, as the number of team members that have reached their 10-year company anniversaries approaches 10,000. Another testament is the significant growth in the percentage of local residents among Sands China's management team members, which has soared from 20 per cent in 2004 to 91 per cent in 2021.



Photo caption: Sands China earned a total of 14 human resources awards in the Greater China region in 2021, including Best Innovative Employee Experience at the Employer Branding Creativity Awards for the innovative marketing approach of its "Be a Londoner Guide" programme (pictured). In order to strengthen team members' confidence through learning, the programme improved team members' level of customer service and all-round skills by enhancing their product knowledge about The Londoner Macao prior to its opening.



Photo caption: Parent-child activities like July's Start Your Show Junior talent show (pictured) helped Sands China earn a Best HR Teams in Greater China award at the 2021 HRoot Awards. Sands China is committed to promoting the well-being of its team members through activities and programmes that promote health and family harmony.



Photo caption: Sands China's Golden Age Programme earned awards in 2021 in the Greater China region such as Best Total Rewards Innovation Plan at the Total Rewards Innovation Awards, Best HR Programs of the Year at the HR Flag Awards, and Best Innovative Employee C&B Program and Best Creative Copywriting of Employer Brand at the Employer Branding Creativity Awards. The programme provides participating elderly team members (pictured) who are ready to begin a new chapter of their lives with a variety of lifelong discounts and post-career benefits on par with those of Sands China team members.



Photo caption: Sands China Ltd. earned a total of 14 human resources awards in the Greater China region in 2021 for its effective and innovative human resources initiatives and on-the-job training programmes. The company has always placed people first, continually fostering the all-round development of its team members and striving to create a positive workplace culture that encourages a healthy work-life balance.