Sands China Makes Noteworthy Contributions in Responsible Gaming in 2022
(Macao,
Jan. 19, 2023) – Sands China's responsible
gaming efforts and achievements in 2022 were noteworthy,
and provide strong momentum for continuing the company's
long-standing responsible gaming work in the community
in 2023.
"Sands China
is very proud of our responsible gaming team for
remaining steadfast in carrying out their impactful work
during another challenging pandemic year in 2022," said
Dr. Wilfred Wong, president of Sands China Ltd.
"Responsible gaming is an essential element of our
industry and a key aspect of Sands China's corporate
social responsibility efforts. As we look onward with
optimism for Macao in the new year, we will continue to
support the Macao SAR government's responsible gaming
strategy in promotion of the stable development of the
city."
Responsible
Gaming Implementation Model Unit
In 2022,
the Macao SAR government awarded The
Venetian® Casino and The Londoner® Casino
with the qualification of Responsible Gaming
Implementation Model Unit in its Responsible
Gambling Indicators programme.
Sands China
was the first integrated resort operator in Macao to
apply for inspections under the programme, with the
assessments carried out by government departments and
local universities. The programme presented a trophy to
Sands China to mark its accomplishment at a government
ceremony in
December.
Donations
In
February, Sands China donated a total of MOP 450,000 to
four local nongovernmental organisations to aid their
responsible gaming efforts in 2022: the Young Men's
Christian Association of Macau, the Sheng Kung Hui Macau
Social Services Coordination Office, the Macau Gaming
Industry Employees Home and the Youth Volunteers
Association of
Macao.
Sands China
has donated more than MOP 6.25 million since
2006, when it began making responsible gaming
donations to various local NGOs each year as part of the
company's commitment to corporate social responsibility.
The donations help support responsible gaming efforts
such as parent-child responsible gaming and financial
management activities, roadshows, workshops, trainings,
sharing sessions, and responsible gaming promotional
videos and quiz
games.
Training
As
part of its ongoing support of the Macao SAR
Government's "Lost Control, Lose Family"
responsible gaming campaign, Sands China hosted a
full-day training course entitled Knowing More About
Responsible Gaming with the Youth Volunteers
Association of Macau, with sessions offered in January,
May and June at The Venetian Macao's Adelson Advanced
Education Centre.
The topics
covered included self-exclusion, third-party exclusion,
the use and operation of responsible gaming kiosks and
stations, the eight attitudes and behaviours of
responsible gaming, the risks of gambling addiction, and
the latest information on responsible gaming. Nearly 150
Sands China's Responsible Gaming Ambassadors
participated in the
initiative.
Additionally,
Sands China held an online Responsible Gaming
Refresher Training for frontline team members on
the company's myLEARNING online platform in November,
with more than 7,200 frontline team members joining the
training.
Parent-Child
Event Series
More than 270
participants joined Sands China's Responsible
Gaming Parent-Child Event Series in 2022. The five
events featured fun and interactive activities
with the objective of improving family communication,
developing the concept of smart financial management,
and increasing responsible gaming awareness among
families.
In one
activity, Little Master Chef, children received
play money and were given the option to either purchase
ingredients for completing their mission of decorating a
cupcake, or spend their money on toys and snacks, with
their parents there to provide guidance. The aim was to
strengthen the family relationship and to teach children
the concept of financial management.
Visiting
Local NGOs
Led by Andy Kobel, Sands China's senior vice president
of table games and gaming optimization, the company's
responsible gaming team visited four local NGOs in
September: the Youth Volunteers Association of Macao,
the Young Men's Christian Association of Macau, the
Macau Gaming Industry Employees Home Integrated Service
Centre, and the Sheng Kung Hui Macau Social Services
Coordination Office.
While there,
the participants introduced Sands China's responsible
gaming promotions and went on site tours to learn more
about the NGOs' facilities and their services during the
pandemic. The visits offered valuable opportunities for
exchanging responsible gaming knowledge gained through
these community
partnerships.
Roadshows
In
order to promote responsible gaming in the community,
Sands China's Responsible Gaming Ambassadors held three
roadshows as part of Through the Years of
Perplexity, a gambling disorder prevention
campaign hosted by the Macau Gaming Employees Home at
various locations such as Fai Chi Kei, Rotunda de Carlos
Da Maia, and Taipa Flower City in October. The objective
was to help tourists and the general public understand
the negative impact of gambling addiction, and to guide
people in need to seek help and counselling services.
The three-day event attracted more than 3,000
people.
For team
members, Sands China invited the Youth Volunteers
Association of Macao, the Young Men's Christian
Association of Macau, the Macau Gaming Industry
Employees Home, and the Sheng Kung Hui Macau Social
Services Coordination Office to hold a total of 30
roadshows at various times throughout the year. The
roadshows were held at Sands China's back-of-house team
member areas to strengthen and refresh team members'
understanding of responsible gaming in a fun and
interactive
way.
Sands China
remains committed to the well-being of its guests and
recognises the importance of responsible gaming in the
Macao community. Sands China was the first gaming
operator in Macao to launch a self-exclusion programme
in 2004, and was a pioneer in including responsible
gaming training in its company-wide team member
orientation programme. Sands China established its
comprehensive responsible gaming programme in 2007, with
the goals of contributing to the continuous development
of the Macao community, bearing corporate responsibility
in addressing social issues and developing an
environment and a culture of responsible gaming in
Macao.
Photo caption: The Macao SAR government awards The
Venetian Casino, which passed the requirements of the
Responsible Gambling Indicators programme in July 2022, with
the qualification of Responsible Gaming Implementation Model
Unit on Dec. 15, 2022.
Photo caption: Sands China's Responsible Gaming
Ambassadors hold a roadshow at Rotunda de Carlos da Maia on
Oct. 24, 2022, as part of Through the Years of Perplexity, a
gambling disorder prevention campaign hosted by the Macau
Gaming Employees Home. In order to promote responsible
gaming in the community, they participated in three similar
roadshows in October, at various locations such as Fai Chi
Kei and Taipa Flower City, with the aim to help tourists and
the general public understand the negative impact of
gambling addiction, and to guide people in need to seek help
and counselling services. The three-day event attracted more
than 3,000 people.